Most websites have been built purely to inform a site visitor exactly what it is that the business offers (it's an attractive presentation of service features and photos).
This style of the site is great if you're simply looking to promote your brand, but if you want to generate leads, an attractive design alone won't be enough to encourage a form submission.
To make a site visitor take a specific action on your website, you will need to optimize your page so that the layout, content, copy & call to action all work together to encourage the desired action.
At Lifted Metrics, we specialize in optimizing webpages to encourage more visitors to convert into leads through a process known as Conversion Rate Optimisation (CRO).
If you’re looking to fine-tune your website to turn more visitors into leads, our CRO audit will provide you with a list of ideas you can implement immediately. See how this works below.
Three experienced CRO specialists will examine your site and document their findings.
We’ll then highlight optimisation opportunities and present them within a report.
Finally, we’ll replicate your page (above the fold) and present you with a redesign that we believe will increase conversions.
After designing and optimising hundreds of pages, Sam has a firm understanding of what makes a page convert. Sam will be one of the three team members who audit your site, providing you with suggestions based off of his 7-years of experience.
Lifted Metrics Founder